Pretty ol’ Prada is saying Konichiwa to trendy Harajukus by cutting the ribbon to a brand new store in the local Daimuru Department Store. Designed by Roberto Baciocchi, the 1,290 square feet location is decked out with Prada’s men’s and womenwear, designer handbags, accessories, and eye-catching luggage collections. Baciocchi did an impeccable job in exuding the brand’s elegance with arranging the outer façade of the store to mimic its insides, “blending harmoniously with the department store’s architectural context.” The store’s interior catches our attention not only with Prada’s pretty pals but with white painted, canvas curtains SCREAMING sophistication. So ladies, get those tookuses to Tokyo and start practicing that Japanese starting with:. プラダのどっち?(Which way to Prada?)
cc: Prada Press for Photography
Prim & Proper, Prada in Tokyo
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